2019 in a nutshell:
- LION Cereals introduces its new “LION Style” campaign ✅
- LION Cereals partners with LEC ✅
- LION Cereals & Hurrah make esports fans disappear ✅
Don’t worry, they only disappeared for a few hours – the time it took to shoot our ad with the LEC.
A stadium without fans feels weird.
That’s why we asked European supporters to record their best cheers on lionstyle.gg. The best will score an all-expenses-paid trip to Athens, helping ensure fans keep the ambiance lit for the LEC Summer Split Final.
Watch them blow the roof off the Nikos Galis Olympic Indoor Hall, #LIONStyle.